content strategy - tag archive

Advantages of Timeless Content

Ganesha transcribing the Mahabharata as narrated by the sage Vyasa

There is a lot of noise made about the fact that content is king, but as with everything else, all content is not created equal and it comes in many flavours. Time is an important factor in the importance of information. Based on its timeliness, content can be broadly divided into that which is timely […]